What are personalization tags and how to use it?

Modified on Thu, 19 Aug 2021 at 03:35 PM

Personalization tags allow you to send mass emails in a personalized way, with each recipient’s specific information.

Whether you use a notification template or create a new message from scratch, you can add tags that will be automatically filled in when sending, based on the recipient’s personal information (e.g., recipient’s name, recipient’s email, etc.)

The fourth step of creating an activity gives you a preview of how your email will look like overall. To view it by a specific recipient, click on the link above the email that shows the number of recipients (see screenshot below), then select the desired recipient.

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